The Bottom Line Podcast

Honest Ecommerce Conversations On Tactics For Profitable Growth

On The Bottom Line, we cut through the noise to give you the strategies that actually work—think unit economics, ad audits, creative breakthroughs, scaling Meta ads, and influencer marketing that drives results. We’re not just talking theory here. With a track record of over $300M in revenue for brands like M&Ms, Purdy & Figg, Supergut, and Wildbird, Cody and Taylor share what it really takes to boost your profitability and scale your brand.

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Podcast

February 7, 2026

Gymshark's Rise to Success with the Power of Influencer Marketing

Podcast

February 7, 2026

Caleb Ulffers: The value of influencers creating real content

Podcast

February 7, 2026

Jordan Bass from HOP WTR: Methodology and Approach to Influencer Marketing in a Retail Business

Podcast

February 3, 2026

Meta Isn’t Volatile. You’re Just Reading It Wrong

Podcast

January 27, 2026

BFCM Recap: What 2025 tells us about 2026

Podcast

November 4, 2025

The #1 Mistake Brands Make With Ads During BFCM (And How to Fix It)

Podcast

October 31, 2025

5 Things Most Brands Get Wrong About LTV

Podcast

October 28, 2025

How to Make Ads That Actually Speak to What Your Customers Want

Bi-weekly tips to reduce your CAC

Join thousands of DTC operators and subscribe to Cut the CAC for insights from the Bottom Line Podcast and Kynship's growth strategies.